Perpustakaan | SMA KOLESE GONZAGA

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Perpustakaan SMA Kolese Gonzaga
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Found 1 from your keywords: author=Stanton, William J

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Fundamentals of Marketing

Stanton, William J Carleo, John F.Napier, Carol Elia, Michael Armstrong, James B.

In this book the other features of the fundamentals of marketing is the inclusion of a brief case after each of the eight sections in the text. Each case focuses on specific issues related to the topics discussed in the tex. In line with the managerial approach in this book, the case provides an opportunity for problem analysis and decision making by the students. Happy reading

Edition: Cet. 1, 1981
ISBN/ISSN: 70608911
Collation: xviii;p. 608; 24cm
Series Title: Series in Marketing
Call Number: 658.8 STA f

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